Society

Mindset Design Column

The Trap of News

Murder cases, political scandals, celebrity gossip. Turn on the TV and you feel anxious; open a news site and you feel depressed. And that negative information lingers in the back of your mind even when you're not conscious of it. Why does media keep pumping out negative information? Dissecting the structural trap of news through neuroscience, the attention economy, the press club system, and press freedom ranking data, and proposing ways to reclaim your attention.
Mindset Design Column

The Hidden Cost of Meat

80 billion lives are consumed annually out of our sight. Dissecting "human selfishness" exposed by Harari, animal consciousness proven by science, and the "invisible structure" orchestrated by government and industry. Not promoting vegetarianism, but a column questioning the most daily act of eating: "Did you really choose that with your own will?"
Mindset Design Column

The Trap of Education

It teaches calculus but not tax returns. It teaches how to guess correct answers but not how to frame questions. It knows how to raise workers but not how to raise capitalists. Evaluating memory in the AI era and demanding conformity in an era of change—a column dissecting the structural traps of "what is taught" and "what is not taught" in the education system and questioning truly necessary learning.
Mindset Design Column

The Trap of Alcohol

"A drink after work is the best"—that feeling might be the product of a "mass control device" with thousands of years of history. From ancient Egypt to modern strong zero, rulers and capitalists have used alcohol to numb workers' thinking and extract tax revenue and profits. "Moderate drinking is healthy" is scientifically denied, revealing its true nature as a legal drug. A column of awakening to regain attention and time, effectively life, stolen by alcohol.
Mindset Design Column

The Trap of SNS

SNS is not a "tool for connection" but a "device for attention exploitation." Your time, data, emotions, and thoughts are squeezed by algorithms precisely designed for platform profits. Dissecting the structure of the attention economy and facing the reality of echo chambers and data exploitation. A column to break the digital chains and regain the initiative of attention and time to yourself.
Mindset Design Column

Unhappiness by Comparison

"Comparison is the thief of joy." To you who cannot stop jealousy from SNS like "That person is successful..." It is not because of your personality, but a brain bug and a trap of capitalism. A manual for mental rehabilitation to get off the "game without winners" called comparison competition and regain your own "absolute value."
Mindset Design Column

The Era of Individuality

"Average human" = "Human replaceable by AI." The era of hanging onto an organization's signboard is over. From now on, "obsession" and "madness" became value. From a "part" used by a company to a "representative" managing Yourself Inc. A mindset shift guide to survive the Era of Individuality.
Mindset Design Column

Awakening to Freedom

While wishing "I want to be free," aren't we choosing unfreedom ourselves? The identity of the "inner chains" that bind us more than money or time constraints. Dissecting "freedom" from multiple angles—from ancient philosophy to modern technology theory—and presenting a mindset to obtain a truly autonomous life. A complete guide for us, condemned to freedom, to endure its weight and enjoy it.
Mindset Design Column

Education is Brainwashing

"School = Factory"? We might have been put on a line to create obedient workers. The history of education from Prussia, the class system called deviation scores, and the brainwashing called "common sense." A "de-schooling theory" to escape this system and regain freedom of thought. It's time to learn about your own life, which is more important than studying.
Mindset Design Column

Freedom Lost

Competition, interest, brainwashing, and exploitation in today's society. We unknowingly live on someone else's time and are deprived of our freedom. What is true happiness and how should we live our lives? This article goes deep into these questions and explores the path to becoming aware of our own lives and regaining the freedom that has been taken from us.